Please, let me share with you what I have learned about this company named Aveda.

 

Thirty years ago, it was unheard of to think that globalism, capitalism, and environmentalism could be used in the same sentence. However, enter the founder of Aveda, who believed there was an opportunity to combine new science with old science.

 

The founders of Aveda began by exploring the agricultural practices and products produced and used by small local farming communities worldwide and endangered indigenous populations. The people from Aveda were able to observe the understanding, connection, and respect these people had for their environment. However, for many of these groups, the old ways were slowly being lost.

 

Aveda was in search of ingredients to be used for a line of beauty products that would be natural, safe and even healthy. No more synthetic polymers, dyes, fragrances, or sulfates, phthalate, or DEA. No more side effects from toxic products. No more testing on animals. No more abusing the environment for financial gain.

 

Today, Aveda is working to establish arrangements with small producers from around the world for their products. Rose geranium leaves from South Africa, palmarosa leaves from Madagascar and Nepal, lavender flowering tops from Bulgaria, lemon fruit peel from Argentina, star anise seeds from Vietnam, spearmint leaves from the United States and bixa nut seeds from the Brazilian Amazon are just some of an ever increasing list of partnership Aveda has developed.

 

The fascinating story of Aveda is one of pioneering, leadership and role model in the field of green corporate stewardship, from the community that produces to the community that consumes. A Better Day Salon, in the heart of the Lake Forest Park Mall shares this same philosophy of green stewardship. Stop by A Better Day Salon and learn more about the Aveda story and products used and sold by the salon. Treat your hair, nails or face to something that is good for them as well as good for the global environment. If you do, there will be no need for green guilt. www.abetterdaysalon.com

This content has been locked. You can no longer post any comment.